Thursday, September 20, 2018

Puerto Rico Pavilion, 1939 World's Fair


The title of this unused postcard says it all: "Souvenir From Puerto Rico, U.S.A., Your $200,000,000 Market"-- the self-sufficiency of the island was not as important as its identification as a market for mainland goods. 

The reverse of the card describes the Puerto Rico Pavilion at the New York World's Fair featuring "alluring displays" of the commercial importance "of this American stronghold of the Caribbean--an island filled with scenic beauty and charm and possessing a climate unsurpassed the year around."

A year after Hurricane Maria, the island is still struggling to recover.

Check out Unidos, a project of the Hispanic Federation, which was founded by Luis Miranda, Jr., a longtime political activist (and the father of Lin-Manuel Miranda).



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